The Digital Product Passport and the revolution of data sharing in sustainable fashion

DPPs will act as a tool and powerful catalyst for transforming sustainable business models through three key dimensions:

• Enhancing environmental sustainability by declaring aspects related to a product’s overall impact
• Promoting circularity by considering durability, repairability and the extension of a product’s lifespan
• Facilitating legislative compliance by addressing several regulatory requirements to fulfill the European Green Deal

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By communicating their embedded value across the value chain, products become more traceable and interactive assets, providing access to useful data and enabling continuous revenue streams.